EUROPA CINEMAS

EUROPA CINEMAS

Europa Cinema, a network of cinemas specialising in European and auteur cinema created in 1992 and which now has over 1200 cinemas in 43 countries, returns to the SEFF once again by organising an Audience Innovation and Development Laboratory for Spanish exhibitors. This seminar, entitled "Strategies for reopening: Redesigning the experience in cinema", aims to share approaches to redesigning the experience in cinemas and attracting audiences, creating demand for films and developing tools to increase audience engagement in an increasingly digital world.